Title: Metrion
Author: Metrion
Published: <strong>2025년 3월 5일</strong>
Last modified: 2026년 8월 31일

---

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![](https://ps.w.org/metrion/assets/banner-772x250.png?rev=3251179)

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있을 수 있습니다.

![](https://ps.w.org/metrion/assets/icon-256x256.png?rev=3251179)

# Metrion

 작성자: [Metrion](https://profiles.wordpress.org/metriondev/)

[다운로드](https://downloads.wordpress.org/plugin/metrion.1.6.21.zip)

 * [세부사항](https://ko.wordpress.org/plugins/metrion/#description)
 * [평가](https://ko.wordpress.org/plugins/metrion/#reviews)
 *  [설치](https://ko.wordpress.org/plugins/metrion/#installation)
 * [개발](https://ko.wordpress.org/plugins/metrion/#developers)

 [지원](https://wordpress.org/support/plugin/metrion/)

## 설명

#### WordPress native tracking plugin

Metrion natively tracks key ecommerce and lead interactions directly from WordPress
and it’s most used ecommerce-plugin; Woo (Woocommerce).
 Native tracking entails
that data is collected by listening to the build-in triggers of WordPress and Woo
instead of building layers of ‘technical trackings cosmetics’ on-top-off its foundations,
making tracking unnecessarily complex and error-prone. By directly integrating into
WordPress you can skip expensive implementation costs and guarantee the highest 
level of data accuracy for growing your business.

#### Full Metrion Feature List

 * First party & server-side tracking
 * Advanced track-blocking detection
 * Consent Management Platform integrations
 * No data storage in cookies/browser storage before explicit consent (optional 
   setting)
 * Event floodgating to prevent tracking before proper consent is given
 * Front-end event brokering
 * Server-side event brokering
 * Google Ads conversion tracking
 * Google Ads enhanced conversion tracking (Through Google Ads API)
 * Google Ads enhanced lead tracking
 * Google consent mode V2 (optional)
 * Google dynamic remarketing tracking for retail vertical
 * Meta Ads pixel implementation
 * Meta Ads Conversion API integration
 * Meta Ads Advantage+ catalog ads trackin
 * Microsoft Ads conversion tracking
 * Microsoft Ads conversion enhancement through conversion uploading
 * Microsoft Ads consent mode
 * Microsoft Ads dynamic remarketing list functionality
 * Google Analytics 4 sever-side
 * TikTok Ads conversion tracking
 * TikTok Ads Conversion API integration

### External services

This plugin connects to multiple external APIs based on the configured settings 
within your Metrion plugin. No data is shared to other external services (aside 
from Metrion) when using Metrion’s default settings. Data collection can be limited
through the plugin’s settings and its integrations with consent management platforms
like Cookiebot, Cookieyes, etc.

#### Metrion tracking API

When tracking of no external marketing channels is activated/enabled, only Metrion’s
tracking API endpoints are used. This tracking API is used for collecting a fixed
set of user interactions on your website as of this release:
 – Visit – Page view–
Product view – Product list view – Search result list view – Add to cart – Cart 
view – Checkout start – Purchase – Purchase cancellations – User engagements (clicks,
form engagements, browser engagements) When a user is identified with data like 
an email address, phone number, this data can be included with each interaction 
based on the consent configurations within Metrion. This data is temporarily stored
for conversion attribution purposes. Read more about our [terms of use](https://getmetrion.com/en/terms-and-conditions)
and [privacy policy](https://getmetrion.com/en/privacy-policy).

#### Google Ads Tracking

When Google Ads tracking is activated, this plugin loads and connects with to Google
Ads’ tracking pixels and APIs. Based on the Google Ads settings in Metrion’s, the
user interaction data can be shared with Google Ads.

Read more about the [terms of use](https://support.google.com/adspolicy/answer/54818?hl=en)
and [privacy policy](https://policies.google.com/privacy).

#### Meta Ads Tracking

When Meta Ads tracking is activated, this plugin loads and connects with to Meta
Ads’ tracking pixels and APIs. Based on the Meta Ads settings in Metrion’s, the 
user interaction data can be shared with Meta Ads.

Read more about the [terms of use](https://www.facebook.com/business/direct_terms_ads_en.php)
and [privacy policy](https://www.facebook.com/privacy/policy/).

#### Microsoft Ads Tracking

When Microsoft Ads tracking is activated, this plugin loads and connects with to
Microsoft Ads’ tracking pixels and APIs. Based on the Microsoft Ads settings in 
Metrion’s, the user interaction data can be shared with Microsoft Ads.

Read more about the [terms of use](https://www.microsoft.com/en/servicesagreement)
and [privacy policy](https://www.microsoft.com/en-us/privacy/privacystatement).

#### TikTok Ads Tracking

When TikTok Ads tracking is activated, this plugin loads and connects with to TikTok
Ads’ tracking pixels and APIs. Based on the TikTok Ads settings in Metrion’s, the
user interaction data can be shared with TikTok Ads.

Read more about the [terms, policies and guidelines](https://ads.tiktok.com/i18n/official/policy/terms)
and [privacy policy](https://www.tiktok.com/legal/page/us/privacy-policy/en).

## 스크린샷

[⌊Setting up data-collection isn’t simple anymore⌉⌊Setting up data-collection isn’t
simple anymore⌉[

Setting up data-collection isn’t simple anymore

[⌊Mistakes can easily be made, breaking your conversion data⌉⌊Mistakes can easily
be made, breaking your conversion data⌉[

Mistakes can easily be made, breaking your conversion data

[⌊Metrion skips unnecessary implementation steps⌉⌊Metrion skips unnecessary implementation
steps⌉[

Metrion skips unnecessary implementation steps

[⌊Metrion vs. managed server-side GTM solutions⌉⌊Metrion vs. managed server-side
GTM solutions⌉[

Metrion vs. managed server-side GTM solutions

## 설치

 1. Install the Metrion plugin via the WordPress.org plugin repository or by uploading
    the files to your server. (See instructions on [how to install a WordPress plugin](https://www.wpbeginner.com/beginners-guide/step-by-step-guide-to-install-a-wordpress-plugin-for-beginners))
 2. Activate Metrion.
 3. Navigate to settings > Metrion in your admin menu and configurate your Metrion 
    plugin to meet your tracking needs.
 4. Need help? [Contact the Metrion team for implementation support](https://getmetrion.com/en/contact)!

## 후기

이 플러그인에 대한 평가가 없습니다.

## 기여자 & 개발자

“Metrion”(은)는 오픈 소스 소프트웨어입니다. 다음의 사람들이 이 플러그인에 기여하였습니다.

기여자

 *   [ Metrion ](https://profiles.wordpress.org/metriondev/)

[자국어로 “Metrion”(을)를 번역하세요.](https://translate.wordpress.org/projects/wp-plugins/metrion)

### 개발에 관심이 있으십니까?

[코드 탐색하기](https://plugins.trac.wordpress.org/browser/metrion/)는, [SVN 저장소](https://plugins.svn.wordpress.org/metrion/)
를 확인하시거나, [개발 기록](https://plugins.trac.wordpress.org/log/metrion/)을 
[RSS](https://plugins.trac.wordpress.org/log/metrion/?limit=100&mode=stop_on_copy&format=rss)
로 구독하세요.

## 변경이력

#### 1.6.21

 * Added support OpenAI tracking

#### 1.6.20

 * Added support for a broader set of click ids to track

#### 1.6.19

 * Minor dynamic remarketing product id patch

#### 1.6.18

 * Fixed PHP notices for reading the WooCommerce GTIN field through generic meta
   methods

#### 1.6.17

 * Added a front-end fallback for the Set-Cookie header stripping of some CDNs

#### 1.6.16

 * Added status events for proactive spotting of tracking optimizations
 * Optimize loading performance with improved file structures

#### 1.6.15

 * Google Ads sequence stability update
 * Added SKU and GTIN/EAN as main identifier for dynamic remarketing
 * Enhanced product data for dynamic remarketing
 * Adding product price including and excluding VAT for orther non-purchase events
   relating to product data
 * Cache prevention for identification and bundle endpoints
 * Added product tracking non-purchasable products
 * Expanded Microsoft Ads tracking event list

#### 1.6.14

 * Fixed a case where cmp got misconfigured by cron job

#### 1.6.13

 * Adjusts some headers

#### 1.6.12

 * Removed support for elementor form tracking

#### 1.6.11

 * Added hard prevention for google ads conversions without id

#### 1.6.10

 * Fixed a case where a fallback cookie reader resulted in an error

#### 1.6.9

 * Fixed a case where order cancellations were not going through

#### 1.6.8

 * Improved handling of default root cookie domain configuration in WP
 * Improved detection of untagged mechanism
 * Added handling of untagged-only installations due to server-side caching of destination
   JS

#### 1.6.7

 * Fixed a case where tax & shipping calculations were slightly off

#### 1.6.6

 * Fixed a case where duplicate cookies were not working correctly

#### 1.6.5

 * Fixed a case where domains where not correctly sanitized

#### 1.6.4

 * Fixed a case where cookie domains where mismatched from server

#### 1.6.3

 * Improved integration with MyYounit

#### 1.6.2

 * Collection preparations for Klaviyo

#### 1.6.1

 * Added MyYounit integration

#### 1.6.0

 * Added support for multi domain & multilingual
 * Added support for multiple destinations per channels

#### 1.5.13

 * Fixed a case where onetrust category mapping was not correct

#### 1.5.12

 * Added support for TikTok Ads tracking
 * Improved controlling of active sync settings
 * Added suppport for CookieConfirm CMP
 * Added additional events for engagement time calculation in GA4

#### 1.5.11

 * Added cancelled purchase functionality

#### 1.5.10

 * Replaced cookie extension with improved call

#### 1.5.9

 * Fixed js bundler on settings save

#### 1.5.8

 * Updated Retrieve settings from the saas
 * Updated Cron added in wp Cron
 * Update Meta external id matching
 * Added Cookiepal CMP integration

#### 1.5.7

 * Fixed a case where html interrupted with visual layout

#### 1.5.6

 * Fixed a case where cookies were set incorrectly on ccTLDs

#### 1.5.5

 * Google Analytics beta
 * Improve advertising click-id retention
 * Generate bundles after plugin update and on schedule
 * Labeled non-interaction events for GA4

#### 1.5.4

 * Updated Google Ads front-end tracking logic and trigger priority
 * Updated handling of jQuery loading irregularities
 * Changed the Meta Ads tracking settings options to enable more tracking options:
   front-end only, server-side only and combined tracking.

#### 1.5.3

 * Reverted Meta Ads deduplication rule

#### 1.5.2

 * Updated Meta Ads purchase deduplication ruling

#### 1.5.1

 * Updated Google Ads website conversion tag handling

#### 1.5.0

 * Added support for all the Cookiebot CMP versions
 * Updated support for Complianz CMP

#### 1.4.0

 * Added support for dynamic JS bundles which improves Metrion performance
 * Added support for loading dynamic JS bundles over API endpoints instead of the
   plugin directory paths
 * Updated Complianz CMP logic

#### 1.3.0

 * Added Metrion authentication with platform

#### 1.2.0

 * Added support for Elementor webform tracking
 * Added support for tracking ecommerce purchase values with or without VAT

#### 1.1.0

 * Added support for pre-consent pings for compliant event counting
 * Improved track blocking detection and integration with marketing trackers

#### 1.0.0

 * Added screenshots and other assets for WordPress plugin directory
 * Beta started. Added support for customer API key validation

#### 0.3.8

 * Added advanced support foor multisite WordPress websites
 * Minor script loaded optimizations

#### 0.3.7

 * JS timing optimizations
 * WordPress best practise sanitization update
 * Improved isolation for Woocommerce purchase-only tracking
 * Added compatability for websites with multiple Microsoft Ads Tag IDs

#### 0.3.6

 * Completed Microsoft Advertising conversion support
 * Settings page update
 * Updated Google Ads consent mode support
 * Added Microsoft Ads consent mode support
 * Added Microsoft Ads Dynamic Remarketing list support

#### 0.3.5

 * Added support for Microsoft Advertising
 * Added support forl loading the destination JS dynamically based on CMP triggers
 * Added option to only track Meta ads through the CAPI and don’t allow for front-
   end tracking through the regular pixel
 * Code sanitization update

#### 0.3.4

 * Click id preservation for Google Ads & Meta Ads
 * Added functionality to change the name of the session info storage variable to
   the advanced settings
 * Update the uninstall file to include all setting variables

#### 0.3.3

 * Added option to completely refrain from storing cookies and data before explicit
   consent. This is a requirement for certain countries in the EU.

#### 0.3.2

 * Added Google Dynamic marketing for the retail vertical

#### 0.3.1

 * Added Google Consent mode V2 enforcement option
 * Expanded the Meta Ads pixel tracking with Category pages

## 기초

 *  버전 **1.6.21**
 *  최근 업데이트: **4주 전**
 *  활성화된 설치 **40+**
 *  워드프레스 버전 ** 3.8 또는 그 이상 **
 *  다음까지 시험됨: **6.8.10**
 *  PHP 버전 ** 7.1 또는 그 이상 **
 *  언어
 * [English (US)](https://wordpress.org/plugins/metrion/)
 * 태그:
 * [ecommerce tracking](https://ko.wordpress.org/plugins/tags/ecommerce-tracking/)
   [google ads](https://ko.wordpress.org/plugins/tags/google-ads/)[meta ads](https://ko.wordpress.org/plugins/tags/meta-ads/)
   [pixel](https://ko.wordpress.org/plugins/tags/pixel/)[tracking](https://ko.wordpress.org/plugins/tags/tracking/)
 *  [고급 보기](https://ko.wordpress.org/plugins/metrion/advanced/)

## 평점

아직 제출된 리뷰가 없습니다.

[Your review](https://wordpress.org/support/plugin/metrion/reviews/#new-post)

[모든  리뷰 보기](https://wordpress.org/support/plugin/metrion/reviews/)

## 기여자

 *   [ Metrion ](https://profiles.wordpress.org/metriondev/)

## 지원

할 말 있으신가요? 도움이 필요하신가요?

 [지원 포럼 보기](https://wordpress.org/support/plugin/metrion/)